About
Why Riptide exists
Inventory, campaigns, buyer connections, and billing need to agree on the same accounts and ad activity. Riptide brings that work into one platform you can operate under your own brand, with your own customers and commercial terms.
What you control
Control over your business
Choose your demand partners, set your price floors and fees, and decide how you work with publishers and advertisers.
Automation you can oversee
Use agents for routine work with explicit permissions and an audit trail. Test decision models before enabling them; built-in rules provide a fallback when a model fails.
Separate customer accounts
Manage multiple customers in one platform. Each account has its own data, permissions, and branding.
Connect your existing tools
Connect applications through the API and SDKs. Add custom bidding, enrichment, verification, or decision models through supported extensions.
How you can run Riptide
Managed plans let you run Riptide on your domains with your branding. Private deployments are available under a commercial agreement when you need a dedicated environment. We can help you choose a setup for your traffic, team, and customer accounts.
Plan your deployment
Tell us about your inventory, customers, and integrations. We will help you work through the setup.